An independent agency, ANM represents clients from the worlds of consumer, lifestyle and luxury, from start up brands to international blue-chip corporations.

With extensive experience of creating insight-driven, integrated local and global strategies, ANM helps clients shape their communication needs to meet the challenges of a constantly changing landscape, enabling them to engage target communities in relevant and inspiring ways.

Local Expertise & Global Capability


We are proud of our excellent relationships with the UK Media, from Editor to Assistant. In addition, we work with the UK’s leading digital influencers to create bespoke content and stories for our clients.

We enjoy an established network of opinion formers, VIPs, stylists and talent, as well as extensive contacts across the creative industries.

We have strong global lead agency experience, market coordination, toolkit and campaign implementation expertise.

Based on current and future global consumer insights, we create high impact campaigns that deliver stand out results and make a difference for our clients.

Established over 25 years ago, we have an excellent and experienced network of global partner independent agencies.


Brand purpose & platform

Communication strategy

Local & global campaign development

Cross marketing & partnerships

Media Relations

Press office

Media training

Ambassador & celebrity programmes

Crisis preparedness & management

Media evaluation & analysis



Content strategy & creation

Influencer engagement & seeding

Community management

Analytical insight


Concept development

Event  planning & management

Guest list management


Art direction


Media Buying

Media planning


Media promotions


Our People

A talented, dynamic, agile team led by highly experienced senior partners Annabel McAvoy, Dominic McCarthy, Louisa McCarthy and Alix Robson.

Connected, results-driven and informed individuals who deliver stand out, meticulous client service, creativity and results.

Designated specialists across digital, experiential, media relations and talent engagement.

Exceptional staff retention providing clients with a consistent, expert level of service.

Global Partners

New York | Milan |  Paris | Shanghai | Beijing | Hong Kong | Miami | Madrid

Mexico City | Sao Paulo | Singapore | Hamburg | Munich | Moscow | Amsterdam | Dubai